You Tube

YouTube is the second largest search engine on earth, only second to its parent company Google. Video is a powerful medium that many businesses miss the importance of. If your company has information it can share with the general public, from how-tos to pure entertainment, this tool is driving real results every day for companies who want to be on the cutting edge of marketing.

YouTube Statistics

  • Over 800 million unique users visit YouTube each month.
  • Over 4 billion hours of video are watched each month on YouTube.
  • 72 hours of video are uploaded to YouTube every minute.
  • 70% of YouTube traffic comes from outside the U.S.
  • YouTube is localized in 43 countries and across 60 languages.
  • In 2011, YouTube had more than 1 trillion views or around 140 views for every person on Earth.
  • Millions of subscriptions happen each day. Subscriptions allow you to connect with someone you’re interested in — whether it’s a friend or the NBA — and keep up on their activity on the site.
  • Traffic from mobile devices tripled in 2011.
  • More than 20% of global YouTube views come from mobile devices.
  • 3 hours of video is uploaded per minute to YouTube from mobile devices.
  • YouTube is available on 350 million devices.
  • 500 years of YouTube video are watched every day on Facebook, and over 700 YouTube videos are shared on Twitter each minute.
  • 100 million people take a social action on YouTube (likes, shares, comments, etc) every week.
  • More than 50% of videos on YouTube have been rated or include comments from the community
  • Millions of videos are favorited every day.
  • Clicks on the ‘like’ or ‘dislike’ button on YouTube have doubled since the start of 2011. For every ‘dislike,’ we get 10 ‘likes’- people like to tell other people about the stuff they love.