The Enterprise SEO Package is for companies competing in competitive search terms. Competitive terms are usually defined as those terms that have more than 100,000 search queries each month and a PPC value greater than $3.00, although this is not always the case.
This aggressive package is for catching competitors with a significant lead in the SEO game. It is a building package and does not need to be done for longer than 4 months for any one keyword or string. Once you pass the competitors you are looking to pass, you can move to a less aggressive package.
This package is designed to be used in conjunction with the Complete SEO Package and should be looked at as a jumpstart for a website that is either new or has a long history of underperforming.
Like the Complete SEO Package, each client that we engage in an Enterprise SEO package starts with a detailed analysis of their business and their market. We dissect their current keywords and look at what they are delivering on a daily basis. We analyze if a shift in approach can drive more traffic or if we can increase the relevance of the traffic. We then provide a detailed analysis of the keywords we recommend and why along with a detailed baseline report of what is currently being done on the Internet around your keywords.
One strategy for significantly increasing the results of an SEO campaign is to choose those terms for which you can reach the top two or three results. When dealing with exceptionally competitive keywords this is more touch and feel than science. Competitive keywords, unlike those with less competition, have other people who are working to capture the same results we are working for. In our analysis we will do our best to identify what those in the race are doing and what we would need to do to pass them, but we cannot predict exactly what they are doing or how much they are doing it.
We have become very proficient at this research and have found ways to help our clients identify those keywords that have potential and most frequently avoid those where the cost of getting there would be overwhelming.
In addition to the keyword work, we provide a detailed analysis of the on-page SEO changes that need to be done and provide our recommendations based on our findings. Included in the initial startup charge for either SEO package is up to 8 hours of web developer work which is dedicated to making the site as SEO friendly as possible.
This package is a two-month program which over that period covers all the necessary aspects of an all-out attack SEO campaign and is designed to get you to the top of the terms that have been identified. Results will be seen very quickly, sometimes within a week, although like all SEO the time it takes things to propagate over the Internet varies. You will continue to see results from this package for months after you stop using it.
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