Our Team




Chris Riddell, C.E.O

Christian Riddell has been called a creative genius, a renaissance man, and a visionary. He is the co-founder and CEO of Deliverabilities. He has started businesses and signed the paychecks for years, so he understands the importance of budget and responsible spending. He has also been a global pioneer in outsourced marketing and understands the needs and demands of companies large and small. He has worked in big business (as the creative director for a large real estate company) with a budget of millions, but his passion is working with small to mid-sized companies and watching the growth and development change peoples’ lives. His portfolio is prolific, impressive, and spans a myriad of industries and design styles. His style and design skill are impeccable and his work is indisputably some of the best in the business today.

Business requires those who know what to do but it also requires those who will do it. We founded our company not only to provide the expertise we know companies need, but the entire team of people needed to truly implement positive change. We are committed each and every day to deliver on this mission and to be better at it than anyone else in the world. Small business is the future of our economy and this great nation. We are thrilled to be contributing to the financial success of each of our clients.



Peter Celnicker, President

Peter is an expert in Internet Marketing, on-site SEO, SEO, SEM, Social Media Marketing, website conversions, affiliate marketing, and more. Delivering traffic and conversions is his passion! Peter has been called a marketing genius. He has been hired by some of the most powerful companies in the country to help them establish what they need to do to be number one in their business. His knowledge of viral engineering combined with social media platform development and state of the art SEO practices provides the perfect storm for Internet marketing techniques.

Peter is committed to providing the online competitive advantage that businesses need not only to compete in their markets but to dominate each and every day. The world of online marketing strategy changes almost as often as Ashton Kutcher tweets, and Peter brings a level head and masterful understanding of how to implement best practices and what and when to change course in order to stay on the top of the heap.

Peter’s Masters in Business Administration (MBA) provides not only the foundation for his professionalism and business acumen but the perspective business owners crave when developing strategy. Peter is as equally at home with a P&L as he is researching keywords and developing Facebook penetration strategies.

Online marketing is a game of cat and mouse. It requires a passion to constantly stay in touch with what consumers want, what converts, and most importantly what Google wants. I get asked a lot, is it worth it? Does it really matter that much? Yes, yes it does…more than you can imagine. I have put together a team and a program that allows each of our clients to compete in a way no small SEO company can duplicate. It works, it drives traffic, and it significantly changes our customers’ bottom line. Yes it really works…every time.



Dmitry Karpov

Dmitry is the embodiment of what people want in a web designer. His team is the most recent addition to the Deliverabilities program and we are excited that he has joined us. He is a rare breed of developer, one who has the intimate knowledge of the nuts and bolts of web design but also understands the nuances of design necessary to create a powerful and converting website. But what really separates him from the throngs of website developers the world over is his grasp of businesses. Dmitry has been a business owner for years. He understands the fine line between time, budget, and functionality, and navigates all with the grace of a true professional. Dmitry brings the experience of developing websites from the very simple to the very complex and speaks HTML, Java, Jquery, Joomla, and WordPress, along with a host of others.

In addition to his skills as a web programmer, Dmitry is passionate about the use and development of video elements for the marketing of our clients’ products and services. His creative eye and workflow have allowed Deliverabilities to offer as part of our core competencies the creation of powerful converting video.

The difference between good web design and bad can be as subtle as a few lines of code. Website development is as much finesse as it is technical mastery. It requires a steady eye, patience, and the ability to understand the short and long term objectives of the company. Building a site with all the components necessary to manage it in the short and long terms as well as give Google all that they need is critical. But more important is that the web and videos make people take action and contribute to the organization’s bottom line. From big business to nonprofits, web design and strategy can make or break the future.

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